Sport & Story Daily August 30, 2024

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August 30, 2024

Good morning! From Athlete to Entrepreneur

Shohei Ohtani bobblehead night: Dodgers star makes MLB history after catching first pitch from his dog
The Los Angeles Dodgers gave away Shohei Ohtani bobbleheads and Decoy, his dog, bobbleheads. The first 40,000 fans to enter Dodgers Stadium received the bobbleheads. Roughly six hours before the game began, fans were already lining up to be the first ones in the stadium. Dodgers Stadium has a capacity of 56,000, so not everyone was guaranteed a souvenir.
^{Yahoo Sports}

DraftKings Acquires Simplebet After Shedding Other Assets
DraftKings acquired Simplebet, a company that specializes in live event wagers. Simplebet was founded in 2018 and provides micro-betting information on major U.S. sports leagues. This comes after the NFLPA sued DraftKings, closed down its NFT marketplace and sold VSiN.
^{Front Office Sports}

ESPN re-ups US Open rights with reported 12-year, $2 billion deal
The US Open will remain on ESPN for 12 more years. The deal will be until 2037 and is worth $2.04 billion. That comes out to 170 million per year.
^{Yahoo Sports}

Tom Brady to face TV restrictions during Fox role if he purchases stake in Raiders
Tom Brady’s nearly three-year pursuit to purchase a minority share of the Raiders could be coming to an end. If Brady goes through with purchasing part of the Raiders, he would face restrictions as a game analyst for Fox.
^{Sports Business Journal}

Apple Sports App Adds New Leagues, Features In 2.0 Update
Apple has updated its sports app that launched earlier this year just in time for the NFL and college football seasons. There are new ways to view the status of a football drive, check scores on iPhone lock screens or Apple Watches and jump more quickly between leagues in the app’s interface. They will be adding Champions League and Europa League soccer action to the platform in September.
^Sportico

Foot Locker to Relocate From New York to Florida in Cost-Cutting Move
Foot Locker is moving its headquarters to Florida to avoid New York’s rising costs. The move will be finished by the end of 2025. Employees won’t be required to relocate. The company is going to continue to have a presence in New York to keep connections to basketball and the sneaker culture.
^{Front Office Sports}

Powerade bolsters commitment to NIL with latest football season campaign
Powerade has five NIL deals with college football players this season. The five deals are with Georgia QB Carson Beck, LSU QB Garrett Nussmeier, USC WR Zachariah Branch, Iowa RB Kaleb Johnson and Florida State DE Patrick Payton.
^{Sports Business Journal}

Colorado’s Deion Limelight Trumps $700K Bonus For North Dakota State
In May of 2016, the athletic directors for Colorado and North Dakota State signed an agreement for a football game between their programs to be played on a Saturday some eight-plus years later. CU would pay NDSU $700,000 to come to Folsom Field. Instead, the teams will meet in a nationally televised prime-time game on Thursday. If NDSU had joined the FBS prior to the contest, the pay would have doubled to $1.4 million.
^Sportico

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