Fuel By Franzia is NASCAR’s new partner

Sport & Story Daily February 12, 2026: Franzia is a new partner of NASCAR.

Author

Kelsey Middleton
February 12, 2026

Fuel By Franzia is NASCAR’s new partner

February 12, 2026

NASCAR announces multiyear partnership with Fuel by Franzia
NASCAR announced a new multiyear partnership with Fuel by Franzia. The brand is the Official Wine-Baseball Ready-To-Drink Partner of NASCAR beginning in 2026. The partnership unites two brand rooted in bold innovation and unforgettable moments. Fuel by Franzia will become the first-ever pit road entitlement partner for the Daytona 500 at Daytona International Speedway
NASCAR

Taking the under: Nevada reports 10-year low for Super Bowl bets
Approximately $133.8 million was bet on Super Bowl LX with Nevada sports books. This marks a 10-year low according to figures from the state gaming control. The sports book won a new $9.9 million. The win was down 55% from last year’s record haul, but inline with previous Super Bowls. The last highest bet amount was in 2016 at $132.5 million.
ESPN

Bad Bunny Halftime Viewership Fell 7% From Super Bowl Peak
Super Bowl viewers turned off Bad Bunny’s halftime show in somewhat significant numbers. During the first 14 minutes of the show, there were 137.9 million viewers. Next, it was 135.9 million and finally 128.2 million. There was a 7% decline from the game’s peak viewership of 137.9 million. The Telemundo viewership went up during his performance.
Front Office Sports

Los Angeles Angels Announce DTC Option With Reported Interest in Launching Own Network
The Los Angeles Angels have secured a short-term media solution, partnering with MLB to offer in-market, direct-to-customer streaming through the league’s digital platform while keeping other distribution options on the table. MLB will offer in-market streaming for 20 teams this season, including the Angels. However, the Angels differ from the other participating clubs. Their game broadcasts will not be produced by MLB. They also will not be distributed through a league-operated regional sports network.
Barrett Media

Iowa joins contest for Bears stadium
Iowa has become the latest state to court the Chicago Bears with the prospect of a new stadium. A group of seven senators are sponsoring a bill, entitled Senate File 2252, that would expand one of Iowa’s biggest economic development programs to provide financial incentives for a NFL team to build a stadium in the state. The bill is looking to adjust Iowa’s MEGA program which offers economic development incentives designed to attract capital investments from businesses that invest at least $1bn in the state.
The Stadium Business

Angel Reese Rejoins Unrivaled For Three Games
Angel Reese is returning to Unrivaled on Feb. 20. The 3-on-3 league’s reigning defensive player of the year signed a rest-of-the season contract to rejoin Rose BC. Viewership numbers fell to start Year 2 without Reese, as well as other stars, including Sabrina Ionescu and Jewell Loyd.
Front Office Sports

Augusta National Golf Club. Manager, Talent Acquisition
This role oversees the full recruitment lifecycle, builds strong talent pipelines, and partners closely with leaders to anticipate workforce needs. The Manager will also drive employer branding initiatives, optimize recruiting processes, and ensure an exceptional candidate and hiring manager experience. The ideal candidate is a strategic and hands-on recruiting leader with proven experience in building and scaling talent acquisition functions. They bring strong business partnership skills, a data-driven mindset, and a passion for attracting and developing high-performing teams. Apply Now.

Portland Fire. Director of Ticket Sales
The Director of Ticket Sales reports to the VP Ticket Sales & Service and is responsible for driving new business and group ticket sales for the Portland Fire. This role will be responsible for exceeding revenue goals across multiple products including full and partial season plans, premium seating and group ticketing. They will oversee the day-to-day management and personal development of the new business and group sales staff, while also developing sales campaigns to generate new business. Apply Now.

Athletes Unlimited. Manager, Social Media
Athletes Unlimited Softball League is hiring a Manager, Social Media. This position will work collaboratively across social, graphics, video and photography to publish compelling social media content as well as with internal departments to drive growth, engagement and awareness for AUSL. This position is full-time, remote and reports to the Sr. Manager, Social & Content. Apply Now.

Big Ten Conference Student-Athlete Issues Commission Calls for Limitations or Ban of Individual Prop Betting on College Athletics
The Big Ten Conference Student-Athlete Issues Commission sent a letter to NCAA President Charlie Baker. The letter urges the NCAA to continue pushing for limitations or the outright elimination of proposition betting involving individual student-athletes. competing in college athletics. It mentions the well-being and safety of student-athletes.
Big Ten

GameAbove Sports Bowl at Ford Field canceled ahead of 2026 season
Bowl season is over in Detroit, at least for now. The GameAbove Sports Bowl has been canceled for 2026. The event is held at Ford Field. Detroit’s annual bowl game started as the Motor City Bowl in 1997at Pontiac Silverdome. The game moved to Ford Field in 2002. It renamed to the Little Caesars Pizza Bowl, Quick Lane Bowl and finally the GameAbove Sports Bowl.
Detroit Free Press

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